Qualité tourisme (Tourism quality)Thanks to the ‘Qualité Tourisme’ label, the Qualité Tourisme Plan is able to provide a new level of visibility to professionals offering high-quality services and constantly striving to improve them.
It raises awareness of quality among those in the tourist industry and of its necessity for the continuation of their activity.
It also encourages the creation of quality approaches in sectors that did not previously implement such measures.
The ‘Qualité Tourisme Plan’ concerns those sectors of activity central to the tourist industry, namely accommodation, catering, tourist offices, travel agencies and transport.
It recognises professionals in these sectors who are committed to rigorous quality approaches by authorising use of the ‘Qualité Tourisme’ label.
These professionals can be identified by the ‘Qualité Tourisme’ plaque placed at the entrance to their establishments.